The Athlete Collective

#009 - Hedvig Wessel: Personal Branding, Corporate Sponsorships and Sporting Transition

June 08, 2021 James Matheson Season 1 Episode 9
#009 - Hedvig Wessel: Personal Branding, Corporate Sponsorships and Sporting Transition
The Athlete Collective
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The Athlete Collective
#009 - Hedvig Wessel: Personal Branding, Corporate Sponsorships and Sporting Transition
Jun 08, 2021 Season 1 Episode 9
James Matheson

"#009 - Hedvig Wessel: On Personal Branding, Corporate Sponsorships and Sporting Transition" 
***
On today’s show I sit down with Hedvig Wessel, a 2x Olympian from Oslo, Norway. Starting her career in mogul skiing, Hedvig has successfully transitioned onto The Freeride World Tour, winning multiple events and finishing 2nd overall. She balances her skiing career with business studies in Lausanne, Switzerland. Hedvig has  built a strong social media presence through a very specific approach to partnerships – which we discuss further in the show. She also produces a YouTube series on her journey onto The Freeride World Tour – called Hedvig’s Way. I hope you enjoy this conversation as much as I did, let’s do it!
***
Find Hedvig on:
Instagram: @hedvigwessel
YouTube: https://www.youtube.com/channel/UC5GF28hDMJzBHoj5o7-bdLQ 
***
Welcome to The Athlete Collective where your host, Australian Olympian James Matheson, sits down with athletes from around the world to hear how they found their mojo off the field of play. We are looking to tease out that human side of sports that we just don't get to see. If you like the show please SUBSCRIBE so you don't miss out on the next episode dropping every Wednesday. Please leave a REVIEW telling me what you liked, didn't like and who you want to hear from next on the show! 
***
Discover The Athlete Collective online channels:
Instagram: @theathletecollective
Website: www.theathletecollective.com
Instagram: @jamesmatheson333

Show Notes

"#009 - Hedvig Wessel: On Personal Branding, Corporate Sponsorships and Sporting Transition" 
***
On today’s show I sit down with Hedvig Wessel, a 2x Olympian from Oslo, Norway. Starting her career in mogul skiing, Hedvig has successfully transitioned onto The Freeride World Tour, winning multiple events and finishing 2nd overall. She balances her skiing career with business studies in Lausanne, Switzerland. Hedvig has  built a strong social media presence through a very specific approach to partnerships – which we discuss further in the show. She also produces a YouTube series on her journey onto The Freeride World Tour – called Hedvig’s Way. I hope you enjoy this conversation as much as I did, let’s do it!
***
Find Hedvig on:
Instagram: @hedvigwessel
YouTube: https://www.youtube.com/channel/UC5GF28hDMJzBHoj5o7-bdLQ 
***
Welcome to The Athlete Collective where your host, Australian Olympian James Matheson, sits down with athletes from around the world to hear how they found their mojo off the field of play. We are looking to tease out that human side of sports that we just don't get to see. If you like the show please SUBSCRIBE so you don't miss out on the next episode dropping every Wednesday. Please leave a REVIEW telling me what you liked, didn't like and who you want to hear from next on the show! 
***
Discover The Athlete Collective online channels:
Instagram: @theathletecollective
Website: www.theathletecollective.com
Instagram: @jamesmatheson333